So has the tough cop drama, The Shield. And a growing number of viewers plan their schedules to see the home-improvement hit, Trading Spaces.
It's called "appointment television," an entertainment goal the basic cable industry is finally achieving. Cable no longer is merely a place to find fast-breaking news coverage, old movies or specialty programming.
Such venues still exist and are growing. But just as network viewers flock to ER, Friends, and CSI: Crime Scene Investigation cable fans now make "appointments" to see their favorite series on a regular basis.
—Dusty Saunders, "Viewers make 'appointments' on cable," Rocky Mountain News, July 6, 2002
—Peggy Zeigler, "Where have all the viewers gone?," Los Angeles Times, May 1, 1988
weapon of mass distraction