n.
Attempting to impress others by frequently mentioning the brand names of goods that one owns.
Example Citation:
DotComGuy's year-long experiment in self-imposed isolation, e-commerce and brand-name dropping has finally come to an end - and he's richer only in experience.
—Joseph Gallivan, "DotComGuy leaves home," The New York Post, January 3, 2001
—Joseph Gallivan, "DotComGuy leaves home," The New York Post, January 3, 2001
Earliest Citation:
Pat Kramer (Lily Tomlin) is an ordinary, upwardly mobile, southern California housewife, much like her brand-name-dropping neighbors in the suburban community of Tasty Meadows.
—Vincent Canby, "Film: Lily Tomlin, Shrinking Woman," The New York Times, January 30, 1981
—Vincent Canby, "Film: Lily Tomlin, Shrinking Woman," The New York Times, January 30, 1981
Notes:
This phrase — a play on name-dropping (1950) — has been showing up sporadically in the media for a while now.
Related Words:
affluenza
badge item
brand slut
brand wagon
brandalism
brandscape
brandwidth
conspicuous austerity
ghost brand
joy-to-stuff ratio
passion brand
single-brand store
stealth wealth
badge item
brand slut
brand wagon
brandalism
brandscape
brandwidth
conspicuous austerity
ghost brand
joy-to-stuff ratio
passion brand
single-brand store
stealth wealth
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