—Cara Jenkins, "Interns help firms turn on social media," The Advertiser, January 8, 2011
—Oliver Milman, "The business buzzwords set to dominate 2013," StartupSmart, January 22, 2013
JOB TITLE Summer Twintern
JOB TITLE, TRANSLATED A summer intern who uses Twitter....
JOB PURPOSE ...The Twintern must also play social-media defense, monitoring Twitter for any mentions of the brand and alerting superiors whenever anything negative about the Hut is being said.
—Stephanie Clifford, "Tweeting Becomes a Summer Job Opportunity," The New York Times, April 19, 2009