veggie libel
n. The false disparagement of perishable food products.

Example Citation:
"On one side is Oprah Winfrey, the talk show host from Chicago so influential that her fondness for a certain book can send it soaring to the top of the bestseller lists. On the other is a collection of angry Texas cattlemen who contend that Winfrey and her popular show have hurt their business by hosting a rant on 'mad cow' disease—and that she ought to pay dearly for what she and her guests said.... It is the first court test of a new wave of 'food disparagement' laws—the so-called veggie libel laws—now on the books in Texas and a dozen other states."
—Sue Anne Pressley, "Testing a New Brand of Libel Law," The Washington Post

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