back-channel media
n. Media, such as tabloid-style newspapers and television shows, preferred by populist politicians over traditional political forums such as op-ed pages and political talk shows.
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After they gave me the order not to speak, there was a point where my wife started doing interviews, and she gave an interview to The Washington Post and a few other—I think and some others. And I got a heated e-mail from a lieutenant colonel at the Pentagon asking me to stop my back-channel media campaign with my wife, so basically to silence her.
—Josh Rushing, “Former US Marine Corps Captain Josh Rushing talks about Iraq and the new documentary ‘Control Room’,” Fresh Air, October 29, 2004
Jim Warren, 20-something, is the mayor's media spokesman. He is blamed if the mayor's photograph appears below the fold of a given newspaper page. He is a Liberal: having moved through the offices of former Ontario Liberal leader Lyn McLeod, Liberal MPP Dominic Agostino and MPP and former candidate for the Liberal leadership Gerard Kennedy where he was responsible for what is known as "back-channel media" — meaning he leaked material.
—Michael Valpy, “ Mel’s men tone down photo-op addict,” The Globe and Mail (Canada), October 27, 1998
1992 (earliest)
All of the rules are being broken. An outsider with no identifiable constituency, using "back channel" media, has arisen with stunning quickness.
—Jim Wooten, “Our civilization will survive Perot's candidacy,” The Atlanta Journal and Constitution, June 10, 1992
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