n. The process of adopting a more casual approach to traditionally non-casual events or situations, particularly regarding clothes.
1998
While dress-down Fridays have contributed to the casualization of the American workplace, they have also led to upgrading of casual clothes.
1995
The casualization of Easter clothing is underscored by the widespread use this year of denim as a trim and as a main ingredient.
1990 (earliest)
The National Restaurant Association reports that business is generally flat and that growth is in cheaper, less formal restaurants.
"The casualization of the American restaurant is the most important trend that is happening," said Jeff Prince, the senior director of the trade association in Washington."
"The casualization of the American restaurant is the most important trend that is happening," said Jeff Prince, the senior director of the trade association in Washington."