v. To invoke the Digital Millennium Copyright Act to request the removal of online content that has been used without permission.
2015
Watermark or not, if a texture is used without permission, then the original creator/owner of the texture has a right to DMCA that product.
2014
On Wednesday afternoon, 18MillionRising sent out a tweet on its own Twitter account, reading: "We've been DMCA'd! Gap can't take a little activist parody apparently."
2013
This is of course ignoring the fact that they could easily find the owner, as they sort of linked back to my page and my photo hadn’t been all over the Internet. Well, at least until now, because now it’s popping up all over the place without any links back, and I have to start DMCAing Tumblr to regain control of my own photo.
2002 (earliest)
If Rodgers and Hart were writing a song about the digital media age, "Bewitched, Bothered and Bewildered" would no doubt become "Spoofed, Denied and DMCA'd."