v. To make fundamental changes to the design or structure of something.
2001
The workshops are headed by Women Services counselor Jane Maxwell. She feels there is a need to have these workshops available for women of all backgrounds because sometimes women suffer from both self-esteem and assertiveness issues.
'I want women to rearchitect themselves — focus on the positive aspects of themselves and get rid of the negative,' Maxwell said.
'I want women to rearchitect themselves — focus on the positive aspects of themselves and get rid of the negative,' Maxwell said.
1997 (earliest)
What he really wants to do, he says, is 'rearchitect' the market. It was something he achieved at Mars with the Mars Bar ice-cream, an innovation which many thought couldn't work and, if it did, would cannibalise the sales of chocolate Mars Bars. It didn't and went on to become a hugely profitable line, selling at twice the price of normal choices. In similar fashion, he wants to turn the accepted model of the clothing market on its head.
That's probably the biggest reason to rethink, rearchitect — whatever you want to call it — systems we have now, even those that are fairly new.