pp. Combining a business meeting with physical exercise.
2015
Sweatworking, the growing practice of meeting clients for a walk, a run or a fitness class, is elbowing networking out of bars and restaurants and into boutique fitness studios.
2014
As exercise has become more social — think mud runs with friends, or "sweatworking" with business contacts — many push themselves harder because their peers hold them to it.
2012
The concept of networking while working out — dubbed "sweatworking" in the US where the trend originated — is proving increasingly fashionable in the UK. The New York Times reported last month that business people are taking clients to the gym instead of entertaining them with drinks and meals out.
2010 (earliest)
The late night scene may not be your thing or may not be your thing night after night. That's OK! You'll find plenty of opportunities for events such as networking breakfasts, morning yoga, bike rides or other activities. Last year, a group of us engaged in "sweatworking," where we met up for a morning run along one of Austin's trails.
Perhaps you have attended a networking event and witnessed "Mr Power Networker" in action. He runs around the room distributing his business card like a cheap flyer. He shakes as many hands as he can, spewing his 30 second commercial then pouncing quickly on the next victim.
This misguided networker is not networking — he is sweatworking.
This misguided networker is not networking — he is sweatworking.